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Diabetes UK - Wellness Walks

Walking for change

Diabetes UK

Client | Diabetes UK

Objective | Raise awareness and encourage participation in national walking events to fund diabetes research

Our role | Illustration | Graphic Design | Artworking | Photo Editing

Promoting Wellness Walks Across the UK

Diabetes UK is a nationally recognised charity committed to supporting people affected by diabetes, advocating for better care, and funding vital research into treatments and a cure. We’ve had the privilege of working with the organisation on a range of projects, supporting both their fundraising and medical information teams.

Over the past two years, we’ve helped launch and promote a wide range of digital and print materials for their annual Wellness Walk events, held throughout the UK. Our scope of work included the design and production of:

  • Social media graphics

  • Event maps and participant booklets

  • Branded merchandise

  • Large-format signage and banners

We maintained a close working relationship with the event and marketing teams, holding weekly online meetings to ensure smooth progress and alignment on creative direction. These sessions also provided a valuable space for exchanging feedback, sharing ideas, and making informed adjustments based on insights from previous events.

The result was a suite of engaging, on-brand materials that helped support community involvement and raise funds for an important cause.

We have worked closely with HeylinSmith for a couple of years now and can highly recommend. They are extremely flexible and responsive to our requests and really understand our creative vision. They are brilliant to work with and have added a lot to our projects.
— Hannah, Senior Events Manager