The Youth Hostel Association – YHA

Client | The Youth Hostel Association – YHA

Objective | Create an inspiring, accessible magazine that encourages guests and members to explore more of England and Wales.

Our role | Development support | Image finding and editing | Design | Artworking

Design of YHA’s Magazine

The Youth Hostel Association (YHA) welcomes thousands of guests every year to its network of around 100 hostels, set in some of the most beautiful landscapes across England and Wales. To inspire even more adventures, YHA publishes a free magazine, available in hostels, that celebrates the joy of getting outdoors.

Since 2019, we’ve worked closely with their in-house team and freelance contributors to design and deliver each issue. Working to tight deadlines, we ensure the entire process runs smoothly—producing a publication that’s visually rich, brand-aligned, and full of content that sparks curiosity and action.

The magazine includes:

• Feature articles covering walking routes, hostel stories, and travel inspiration

• Eye-catching photography and clear, engaging layouts

• A dedicated children’s pull-out section—developed with our input—which includes games, how-tos, and fun facts to entertain and educate younger readers

With each issue, our goal is the same: to create a magazine that not only informs but invites readers to pack a bag and head out on their next adventure.